There are several ways that you can utilize the Internet to help you sell your artwork. In fact, some of these options will enable you to take your designs and have them turned into a wide variety of different products, including temporary tattoos and iPhone cases. Because of this, it is important for all artists to embrace the Internet as a sales tool if they want to make enough money to quit their day job.
It is also a good idea to diversify your sales efforts by getting your artwork listed on a wide variety of websites. The following are some ways for an artist to increase their sales by use of the internet.
1. Temporary Tattoo Retailer
Getting custom pieces of art converted into a temporary tattoo has become a very popular option for people who want to change their look for a night out on the town. Creative and unique designs, such as a fake tattoo sleeve or a necklace, are great ways to get your art work noticed. Due to this, it is definitely a good idea to consider connecting with an online temporary tattoo retailer to have some of your art converted into this format.
Additionally, you could get some of these tattoos made for yourself, and they could become inexpensive giveaway pieces at art fairs to generate more interest in the rest of your work.
2. Print on Demand Sites
Consumers love having multiple options, and utilizing a print on demand site such as Zazzle or CafePress will give them the opportunity to put your artwork on a diverse selection of different items, including postcards, iPhone cases, t-shirts and calendars. Therefore, it is a good idea for artists to list their pieces on these sites in order to increase awareness and capture various demographic groups. As an added bonus, you do not need to take care of any of the customer interaction with these sites, so you can simply sit back and make some extra money.
3. Open an Online Store
Every artist should have a website that enables consumers and art lovers to peruse their latest offerings. However, it is also important to include a shopping cart feature so that people can make a purchase instantly from the site without having to take any additional steps. Keep in mind that encouraging impulse purchases in this manner is one of the best ways to increase your profit margin.
4. Etsy and eBay
Etsy is well-known to art lovers because all of the items available have been created by hand. Additionally, many consumers prefer to get artwork via eBay because they have the perception that they will get cheaper price via the popular online auction site. Because of this, it makes sense to open a store on both of these websites.
As you can see, there are many different ways to take advantage of the Internet in order to spread awareness of your work. Keep in mind that it is also worthwhile to operate a Facebook page or another social media page for your artwork to help keep all of your fans up to date about your latest projects.
Lisa Coleman shares some successful ways that an artist can utilize their talent online to help support their artistic career. From selling your paintings to designing a fake tattoo sleeve, artists are finding the Internet a great way to promote and support their creativity and work.
Photo Credit: http://www.flickr.com/photos/duhdenise/4995660536/