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Have Fun While Promoting Your Business

Corporations engulf the business world with their high-profile meetings, money-exchanges and dealings. But what corporations, big and small, really need is a strong employee-employer relation. They need to work together and attract clients in order to escalate the market presence of their enterprise. Organize a corporate event for your employees and give them some hours of fun filled memories. Corporate parties are always black-tie events. A party can be filled with the mumble of soft chatter, sipping classic champagnes, or they could be thrilling and intoxicating to all senses as well as emotions from the joy of music to the fear of getting burnt.

Corporate parties need something unique and extraordinary. This helps employees and bosses to let loose and have a great time. Of course, some parties like Christmas and New Year need special ornaments and themes. A party needs the element of thrill and fun. That push to really make everyone bath in wonder and awe. But how do you make a corporate party consisting majorly of business talks so thrilling?

Getting creative with Music and Food

Parties are given a new dimension by the addition of music. A centre stage filled with 7 or 8 musicians playing jazz, blues and soft tunes on shiny gold instruments is the way to go. A dull talk can easily become a conversation of interest when soft music fills in the gap rather than dull mumble of soft chatter. An informal occasion may even allow acquiring rock bands. On the same lines, a barbeque might play extremely well in an outdoor party. The smokiness on the right day can make every gathering the topic of conversation for months. A barbeque should, of course, be reserved for small parties.

Acrobats and other Activities

A magnificent acrobatics show might give a new edge to the party altogether andguests will surely relish as contortionists and acrobats acquire appreciation from everyone. Also, competitive activities are a major hit at such parties. Any competition from embarrassing situations to bingo can have positive result for everyone. For parties with kids in them, sport activities can be the best way for everyone to let their hair down.

Fire Jugglers

Fire Jugglers define the word “Thrill”. A fire juggling and torch act can be a thrilling experience for the guests. This act achieves applause each and every time. Over the past few years, a few corporate companies have hired fire performers for their parties to highlight the name or the motto of the company, thus helping in creating a deeper impression to the guests’ memory.

Parties always require a festive atmosphere which can thrill and excite the guests in order to make the party memorable. Entertainment from any source goes a long way in helping the people get excited for work. Entertainment in a corporate party is the utmost necessity after the guests and food. All employees need a break to get their head around and the added dimension of thrill to any party is the best way to do it.

About the Author: Today’s guest post is written by Melisa Connery. She is a regular blogger and a budding novelist. She has written articles for many established magazines. Her last article was about the amazing Juggling Inferno fire performers and their life.

4 Common Mistakes For Social Media Business Promotion

If you have caught onto the fact that social media is an excellent way to promote your business but don’t seem to be hitting the highs just yet, perhaps it is time to readdress your marketing strategy. As with all advertising tools, there is a right way and many wrong ways to approach them. You can do far more harm than good if you steam in head first and pay little heed to good advice. Take a look at this article to see if your methods have mirrored any of these common errors.

The Hard Sell

We all know that your social media business page is there for a reason, but try not to overdo it. Your visitors are there because they enjoy the interaction and they just might put some business your way, but only when they are good and ready. If you find that most of your posts are about how great you and your firm are, don’t be surprised if they are rarely answered, if ever. You have to find some middle ground with your Facebook friends and try to make about 75% of your page about fun and interesting topics. The other 25% is plenty for your promotional needs and this will ensure that you still have some people to connect with.

Real Friends?

In real life you are pretty selective about who you choose as friends, you can afford to be a little less fussy on social media but try to avoid falling into the trap of buying friends. There are a number of websites that actually sell fake friends to individuals who have an inferiority complex about their buddy list. These people will bring zero value to your Facebook Fan Page and are probably not even real characters. Give this sad activity a wide berth!

Respond In a Timely Fashion

The name of the game is creating new and interesting connections, hopefully some of these will lead into a business relationship, but only if you treat everyone fairly. If you have answers about your page or your business, show some respect and answer them swiftly. If you ignore your friends they won’t hang around very long and just might turn into your rival’s new customers. Be approachable and always make your buddies feel at home on your Fan Page.

Mix It Up

Don’t spend all of your computer time hovering around your Facebook Fan Page, especially if it is empty for the time being. Socialise and make your presence known on other sites. Send out a few tweets and make new friends. If you spend some time on other profiles, they are more likely to return the favour someday. Try to allot at least ten minutes a day looking at other profiles and similar business pages. You can only improve your standings if you have a good idea of what everyone else is currently talking about. Nobody enjoys spending their time with a wallflower, so make sure you are here there and everywhere, as the Beatles once sang!

Any More?

If you avoid these 4 bloopers, you will increase the chances of making your promotional efforts worthwhile, there are plenty of other ways to alienate your potential customers but most of them are just common sense!

About the Author: Mark Thomas is an employee at CommercialSpaceToronto.com, which is an online portal designed to connect users who are looking for space and commercial real estate services. He enjoys testing his potential and he is very passionate about adventure sports.

How Google+ Local Can Improve Your Business

When it comes to your business, you are always looking for great way to help it improve. Whether it’s a new product or service, a new marketing campaign or even a new company process, there is always something you can try to make your company more successful.

One of the latest crazes that businesses are implementing is the use of online review sites such asGoogle+ Local. There are many benefits to claiming your business page on different review sites, but claiming your page on Google+ Local can greatly improve your business in the following ways.

It can help you learn what your customers think about your company, products and services.

Knowing what your customers are thinking about your business as a whole as well as your products and services is important to your overall success. When your customers leave a review for your business on Google+ Local, it can help you learn what your company is doing right and what you’re doing wrong. You can then use this information to ensure you continue to provide everything your customers love as well as try and fix the issues your customers don’t love. This will help your company remain successful.

It can help your company’s SEO strategies.

You know that having a successful SEO strategy is important for the success of your online efforts, and claiming your business on Google+ Local will greatly improve your SEO strategies. Having your business page claimed on Google+ Local will allow you to provide additional keywords about your company online. This way, when a search query is performed on your company or on the products or services your company provides, your actual website and your Google+ Local page will appear in the search engine results page (SERP). Now, your customers will be able to visit multiple sites about your business to learn more about what you have to offer, and having multiple sites with strong keywords helps ensure your online efforts are visible.

It can generate traffic to your website.

When you create your profile on Google+ Local, it’s very important that you add a link to your website on the page. You may also want to add a link to your Google+ Local page on your own website. These links provide your web visitors with an easy way to travel between sites, which greatly improves your web traffic on both pages. Plus, linking between each other provides valuable backlinks on both sites, and this is another SEO benefit.

It can generate more business.

Because Google is such a large search engine, most people use it to find the information they’re looking for. Google changed the algorithm it used to perform searches, focusing more on local results instead of general results. Because of this, companies that are using Google+ Local and have a complete profile will end up having their businesses appear in the maps section of the SERP. Since this map shows up at the top of a SERP, it gives your company a better chance of being found and earning business.

The Evolution of Organization: How Project Management Became a Thing

If you’re wondering how exactly business defines project management, you wouldn’t be wrong in thinking it’s a little vague. Project management is amassing the right group of people to accomplish a shared goal, and in that way, it can take many different shapes and forms across many different industries. You can see the philosophy of project management throughout history in everything from the building of the pyramids and the Great Wall of China to the expansion of the railroad across the United States. But the modern idea of what a project manager actually does is fairly recent. How do project management teams fit into businesses today? And what does the future hold for the industry?

1. The Project Management Institute

Many business experts will tell you that project managers simply didn’t exist before the new millennium, or at least that they were never known by that title. But project management as it is known today began with the creation of the Project Management Institute in 1969. PMI set the standard for project management as an official industry, promoting research and education and offering training programs, seminars, and certification. They teach project managers the different elements of the job, such as project estimating, risk management, and how to allocate work to the right people. Around 400,000 business professionals hold one of PMI’s many project management credentials, which serve as the gateway to a host of different jobs on a project management team.

2. The Rise of the Personal Computer

In the 1980s and 1990s, project management shifted towards globalization and internet technology. It began with the rise of the personal computer and the invention of project management software. No longer was it all about gathering workers in a meeting and presenting stacks of paperwork with cost projections and risk factors. All of these variables could be presented digitally, meaning that larger-scale projects could be understood and directed in record time. In addition, the computer age created its own project management niche. Developing software, testing for safety and effectiveness, and marketing the release of important new products helped computers gain some leverage in the business world. With new technology invented all the time, project managers had to learn how to adapt their standards to a changing world.

3. The Future of Project Management

So what’s next? U.S. News and World Report names project management as one of the top 5 skills you need to ensure job security, and it’s a skill that’s increasingly virtual. According to the Gallup Business Journal, 30 percent of workers are individual, virtual laborers which means project managers can reach across the world and across the spectrum to create their teams. It’s never been easier to find the right man or woman for the job than it is with the internet so easily accessible. And that’s why more and more businesses, from local establishments to giant corporations, are hiring project managers. It’s the easiest way to guarantee the most success, no matter what your company might be planning.

Project management is a tool to fight the competition through the power of organization. A great team can make or break an important project, and these days, project managers aren’t jobs you can shave off your roster. With their ability to use the internet to reach all the talent in the world, they’re trained professionals that any competent business owner would want to have on their side.

About the Author: Writer Brett Harris is an avid blogger. Interested in project management as a career? Check out project management degree online.

Why Are Serviced Offices Growing Increasingly Popular?

Over the last few years we have seen the serviced office market quite literally explode in the UK. Although the UK has seemingly come quite late into the serviced office market, with them having been a prominent fixture in the USA for well over 30 years, it seems to be something we are now welcoming with open arms, despite the economic climate.

What is a serviced office?

A serviced office is one such office which is already fully equipped for individuals or businesses to move into. The office is managed by an Operator who is in charge of all services to the office building. For instance services can range from anything like office equipment and internet access through to telephone answering services and reception or secretarial support.

These offices are an extremely attractive proposition for businesses since they do not require any capital investment in terms of buying technical equipment or even office furniture. Individuals and companies can quite literally move into their office and have it fully furnished and ready to receive customers from the word go.

How expensive is it to run a serviced office?

People are often put off by the initial price of a serviced office. However, what many people do not realise is that the rental cost of most serviced offices includes everything you would normally pay on top of renting an office in the traditional manner. Serviced office packages tend to include everything from heating and cooling, electricity, security and maintenance through to furniture cleaning and insurance.

In this way, once you have paid the rent for the serviced office, there is nothing more to pay other than being charged the standard rates for telephone and internet usage, as well as the cost of occasionally hiring meeting room. What is also worth keeping in mind is that most serviced offices will offer short term leases so you are not tied into a contract for months or even years, which is an obvious financial benefit.

What kind of business use serviced offices?

Services offices are used by all kinds of businesses, from small companies run by a few individuals to large corporations. If you have not yet had the experience of using or visiting a serviced office, you are probably under the misconception they are only used by small business who cannot afford their own property. However, this is quite simply not the case.

So many companies, especially in the current economic climate, want flexibility when it comes to their offices. They do not want to be stuck into long-term contracts when they are unable to comfortably foresee what their financial state is going to be in the future. Therefore using serviced offices enable them to expand or shrink as and when needed and at short notice too.

It seems the take up of these offices is growing ever more common as months go by and with good reason. With those in the serviced offices in Milton Keynes freed up from having to manage IT systems, reception duties, answering the telephone and even spending money on furniture, they are free to do their actual job.

About the Author: James writes for Cranfield University. When not writing, he can often be found looking for another office.